http://www.socialtis.net Fri, 03 Feb 2012 23:56:05 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.socialtis.net/2009/10/can-widgets-work-for-the-b2b-enterprise/ http://www.socialtis.net/2009/10/can-widgets-work-for-the-b2b-enterprise/#comments Tue, 13 Oct 2009 23:25:18 +0000 admin http://www.socialtis.net/?p=238 know most B2B marketers are paying close attention to new social media trends and technologies. Many of these are easily and obviously useful. Others, however, while practical for personal use, can at first seem less so for the enterprise. I saw this when speaking with JUNOS Jeff about Twitter as I was writing that post, and I also see it in the slow adoption of widgets (gadgets for Mac users) by B2B marketers. Widgets can be thought of as essentially either RSS feeds of information that use a graphical interface to update users, or mini applications. They’re incredibly versatile and can be put on a desktop, downloaded for use on a Web site or blog, or even added to a mobile device—anywhere a user wants easy access to whatever regularly updated content the widget offers. ]]> http://www.socialtis.net/2009/10/can-widgets-work-for-the-b2b-enterprise/feed/ 0