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	<title>Tina I. Stewart: Brand Development in a Digital World &#187; Google</title>
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	<link>http://www.socialtis.net</link>
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		<title>Engaging with Social Media in Japan, Korea, and China</title>
		<link>http://www.socialtis.net/2009/11/engaging-with-social-media-in-japan-korea-and-china/</link>
		<comments>http://www.socialtis.net/2009/11/engaging-with-social-media-in-japan-korea-and-china/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 00:06:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[#traveltweets]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Mixi]]></category>
		<category><![CDATA[Twitter]]></category>

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		<description><![CDATA[<a href="http://www.socialtis.net/2009/11/engaging-with-social-media-in-japan-korea-and-china/"><img align="left" hspace="5" width="150" height="150" src="http://www.socialtis.net/wp-content/uploads/2009/11/photo2-150x150.jpg" class="alignleft wp-post-image tfe" alt="Japan photo" title="Japan photo" /></a>Though the Asian countries I recently visited are at different stages of B2B adoption, they’re all acutely aware of how much social media is changing communication—making it more about engagement and less about broadcast.

And in response to these new market demands, organizations that use social media most effectively are those who see social media for what it really is: a tool for building community.

For instance, we’ve been hearing a lot of buzz about Twitter recently, but we shouldn’t forget that it’s not the brand name that’s important; it’s the activity that the tool makes possible that is important. It’s the social and business networking—the sense of community engagement—that is the key difference.]]></description>
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		<title>Is Bing the New Thing?</title>
		<link>http://www.socialtis.net/2009/06/is-bing-the-new-thing/</link>
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		<pubDate>Tue, 09 Jun 2009 00:16:00 +0000</pubDate>
		<dc:creator>Tina Stewart</dc:creator>
				<category><![CDATA[online strategy]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Yahoo]]></category>

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		<description><![CDATA[<a href="http://www.socialtis.net/2009/06/is-bing-the-new-thing/"><img align="left" hspace="5" width="150" src="http://1.bp.blogspot.com/_4dL9aoRYclg/Si2usQ185vI/AAAAAAAAACA/1XzH0iLHl9M/s200/bing.JPG" class="alignleft wp-post-image tfe" alt="" title="" /></a>True Confessions: I know very little about Bing! However, I am finding it extremely important to get into the know now. A couple of great articles for those on the same journey: 3 Tools to Compare Google and Bing Search Results, by Ann Smarty, June 8th, 2009 Bing &#8211; Decision Engine, Search Portal or Search [...]]]></description>
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