http://www.socialtis.net Fri, 03 Feb 2012 23:56:05 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.socialtis.net/2009/08/online-communities-and-the-%e2%80%9ctyranny-of-or%e2%80%9d-pt-2/ http://www.socialtis.net/2009/08/online-communities-and-the-%e2%80%9ctyranny-of-or%e2%80%9d-pt-2/#comments Tue, 25 Aug 2009 00:54:54 +0000 admin http://www.socialtis.net/?p=146 It was great to get at least one comment last week. Thank you, Richard! I hope to hear from more of you soon. But for now I will continue with "Online communities and the “tyranny of or” - Pt.2" ...But branded communities aren’t just about support. At Juniper's J-Net Community, for instance, we’re making the transition from a traditional support community to one of support, partner, and business engagement. By targeting specific business issues and pain points of like-minded, passionate audiences, we can use J-Net Community to build awareness, interest, demand, and loyalty, to drive Web site traffic, and to gather feedback. Another community that’s taking great strides in a similar direction is Salesforce.com’s Apex Developer Network.]]> http://www.socialtis.net/2009/08/online-communities-and-the-%e2%80%9ctyranny-of-or%e2%80%9d-pt-2/feed/ 0 http://www.socialtis.net/2009/08/online-communities-and-the-%e2%80%9ctyranny-of-or%e2%80%9d-pt-1/ http://www.socialtis.net/2009/08/online-communities-and-the-%e2%80%9ctyranny-of-or%e2%80%9d-pt-1/#comments Sat, 15 Aug 2009 23:35:05 +0000 admin http://www.socialtis.net/?p=135 I’ve been traveling a lot recently, explaining the advantages of social media and online communities. One of the questions I’m being asked consistently is "What should our company focus on: a community on a public social network like Facebook, or a private, brand-safe community?' ... Delivered via platform vendors like Awareness Networks, Jive Software, or Lithium, for example.]]> http://www.socialtis.net/2009/08/online-communities-and-the-%e2%80%9ctyranny-of-or%e2%80%9d-pt-1/feed/ 2