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	<title>Tina I. Stewart: Brand Development in a Digital World &#187; forums</title>
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		<title>B2B Brand Building in a Digital World &#8211; Pt.1</title>
		<link>http://www.socialtis.net/2008/11/b2b-brand-building-in-a-digital-world-pt-1/</link>
		<comments>http://www.socialtis.net/2008/11/b2b-brand-building-in-a-digital-world-pt-1/#comments</comments>
		<pubDate>Fri, 07 Nov 2008 18:57:00 +0000</pubDate>
		<dc:creator>Tina Stewart</dc:creator>
				<category><![CDATA[B2B marketing]]></category>
		<category><![CDATA[blogs]]></category>
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		<category><![CDATA[online strategy]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[<a href="http://www.socialtis.net/2008/11/b2b-brand-building-in-a-digital-world-pt-1/"><img align="left" hspace="5" width="150" height="150" src="http://www.socialtis.net/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /></a>Not so long ago, marketing professionals got the message out through a variety of mediums including direct mail, events, print ads, press releases, radio, television, telemarketing, bill boards, and a bit of online afterthought. Each approach still has its place in the B2B marketing mix, but an online, techno-driven strategy and vision is now absolutely [...]]]></description>
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