In a real-world example of why we need Big Data to thwart targeted attacks, or as they are sometimes called APTs (Advanced Persistent Threats), Imperva released a report that details an attack by hacktivist group ‘Anonymous’ against a high-profile unnamed target during a 25-day period in 2011. The report dissects the attack into three distinct phases: recruitment and communication, reconnaissance and application layer attacks and, finally, a distributed denial of service (DDoS) attack.
In addition to Big Data, cloud and mobile security (see BYOD) where top of mind. On Monday, the Cloud Security Alliance held its now annual CSA Summit at the RSA Conference. Michael McConnell, former director of the National Security Agency, kicked things off with a keynote that urged security experts to build trusted cloud computing systems and standards. His message was clear: The economics of the cloud are so compelling they can’t be denied, so we have to get the security aspects right.
Vormetric’s VP of product development Ashvin Kamaraju participated in the ensuing panel on the Future of Cross Border Standards for Cloud Security, which explored the role of security in addressing international privacy regulations. Additional sessions focused on security relative to cloud operating systems, access devices and virtualization.
Meanwhile, keynotes by RSA and Symantec executives brought the conference’s leading edge themes full circle. Both espoused the need to recognize and address the fact that IT is losing management control over access devices and the physical storage of data. This shift, being created by the convergence of mobile and BYOD computing with the cloud, is irreversible. The general consensus among the RSA Conference faithful is that in the face of a disintegrating perimeter, IT must adapt its security measures and approaches accordingly.
Big Data, which promises to detect and block attacks in new ways, is certainly one arrow in IT security’s quiver. As is identity and access management for limiting access to applications by authorized users. But at the core remains data security, and the ability to encrypt data so that it remains protected if and when the outer layers of the security onion are peeled back.
From a marketing perspective my favorite Digital Marketing campaign was the RSA InfoSec Creatures game which could be initiated from a QR Code at the RSA Booth on the show floor. Asking people to identify their alter ego, personality, etc., always draws people in, especially “Unicorns” like me. This is an extremely well executed brand builder and Facebook harvesting technique. Kudos RSA!




