This week’s RSA Conference marked the arrival of Big Data onto the information security scene. The concept — gathering, correlating and analyzing security information from various sources within the enterprise to detect attacks — was a dominant theme at an extremely well attended, high quality conference. IBM launched the first Big Data salvo on the eve of the conference (last Friday) with the announcement of its QRadar Security Intelligence Platform, which is based the Q1 Labs’ SIEM technology it acquired last year.
There is a big difference in marketing to marketers and marketing to IT professionals. I am day 5 in my new role at Vormetric, a leader in Enterprise Encryption and Key Management, and I can firmly attest that my love for marketing to the IT professional is truly still alive and well. I suppose after being born […]